Seven errors that should be avoided when writing copy for the Web

If you want to, that would be visited your site and read all the texts, they have to pay as much attention. The text that is posted on the Internet, very much different from the text in magazines or newspapers. What? Meanwhile, that in such texts did not visitors, and are seeking specific information. What errors can be seen on some sites? Placing the flash animation on the main page. Of course, the site should make a good impression on the user, but not so long with poor Internet element. Especially if there is no possibility to skip this animation, which - obstacle to obtaining the required information. And because without seeing the information that he can get you, he can close the page and go to another site, the use of such spots just absolutely does not correspond to the main task of Webmasters - attracting visitors to the site. Another error - the lack of clinging headers, which could attract visitors to the text. If, in newspapers and magazines in the first place we notice photos and pictures, then they loaded internet longer and the first we see the text. Therefore, it must attract visitors. In the first glimpse see each page, looking fit, keywords, and when they are not simply close the page and move on to the next. Therefore, in the title must be present precisely the key phrases, showing that this article will be a decision, the original visitor. The third mistake - greeting, like "Welcome to my site", which is absolutely nothing gives the visitor, as he is not looking for your emotions, and information. Here you specify that a visitor may find on your site, then it will look at it closer, not close, at phrase. The fourth error - in the absence of key words that are used by search engines for indexing. The higher your site is appropriate for your keywords in the search engine list of extradition, the more people his visit, though, and this is what you need! The fifth error - a strong filling pages, no empty seats. The stronger the page loaded, the longer it is loaded, the more people close it, not waiting. Text is best divided into segments, while simplifying reading of the visitor. Proposals best to use short, vocabulary - not complicated. Do everything that the text would be easy to see fluently. The sixth error - the text boring, does not take reading for the soul. You have to attract visitors, and thus the text should not only be informative, but interesting. The text should be such that the first sentence would be encouraged to read the second, and so on. Well, and seventh mistake - this is the underestimation of the importance you published text. If the text informs about the quality of your goods and services that visitors would want to buy them, order. The text should not simply inform, but also build a long relationship. The text should work 24 hours a day, continuously, regardless of what you are doing, his boss. A good, selling text should be easy to establish the credibility of the author, as well as penetrate the subconscious reading. This text will allow you to stop persuade your visitors to buy your product, service, and will do everything himself. So if you manage to write such a text, you will, as stated in chocolate! A visitor will be ready to buy your product, service immediately after reading or returning to the site soon.